The striker was signed only last summer from Ajax in a €20m deal, potentially rising to €25m, having previously attracted interest from clubs like Arsenal. His arrival on Tyneside was no accident; he was purchased as part of Sunderland’s analytics-based recruitment model, which is now seen as one of the most advanced in the Premier League.
Sunderland are keen to use this data-driven approach to constantly improve their position in the manner that counterparts like Brighton have. However, the club’s success in identifying talent means they now face the challenge of keeping hold of it. Brobbey’s immediate impact in the English top flight would potentially more than double his transfer fee, though this has not deterred Bayern’s interest.
