Netflix’s latest price hike is here, and I’m struggling to find the value in a $27 4K plan

When you buy through links on our articles, Future and its syndication partners may earn a commission.

 Netflix app logo on a phone.

Credit: Android Central

What you need to know

  • Netflix is raising prices again across all tiers in the US and Canada — its second hike in roughly 14 months.

  • The ad-supported plan jumps to $8.99 (+$1), while ad-free plans climb to $19.99 and $26.99 (+$2 each).

  • Adding extra members now costs more too, with fees rising to $7.99 (ads) and $9.99 (ad-free).


If you were hoping prices might finally stop going up, Netflix has some disappointing news. Just a little over a year since its last increase, the streaming giant is raising prices again for every subscription tier in the U.S. and Canada.

Netflix has raised the price of its ad-supported plan by one dollar and its ad-free plans by two dollars, according to The Hollywood Reporter. Here’s what the new monthly costs look like:

  • Standard with Ads: $8.99 (was $7.99)

  • Standard (Ad-Free): $19.99 (was $17.99)

  • Premium (4K + Spatial Audio): $26.99 (was $24.99)

If you share your account with family members who don’t live with you, there’s another price increase. The cost to add an extra member has gone up by $1, so it’s now $7.99 for ad-supported plans and $9.99 for ad-free plans.

Aggressive timeline

If this feels familiar, it’s because it is. This is Netflix’s second price increase in about 14 months, after the one in January 2025. Analysts thought the company would wait until late 2026 for another hike, but that changed.

The reason for these price hikes is a mix of big spending and deals that didn’t work out. Netflix recently dropped its $83 billion bid to buy Warner Bros. Discovery. Even though that deal fell through, Netflix is still planning to spend $20 billion on content this year, including live events like the MLB Opening Day stream and new formats such as video podcasts and cloud gaming.

For new subscribers, these prices are already in effect. If you’re already a member, watch your email—Netflix says it will let you know at least 30 days before the new rate shows up on your bill.

Be sure to consider your options before your next bill. With the Premium plan getting close to $30, it’s harder for casual viewers to see the value. You can switch to the $8.99 ad-supported tier to save money, but if prices keep rising every year, even the budget option may not stay affordable.

Android Central’s Take

Honestly, I’m having a hard time finding the value in this latest price increase. Netflix wants us to believe that paying almost $30 a month for 4K is worth it because of new features like MLB games and cloud gaming, even though most people didn’t ask for them. It feels like we’re paying for their failed $83 billion deal. While the company says we’ll get more content, it really just means paying more for the same library. At this rate, I wouldn’t be surprised if it adds a “Remote Control Convenience Fee” by 2027. If it’s testing how much we’ll pay before canceling, it’s getting close to the limit.

Source link

Visited 1 times, 1 visit(s) today

Related Article

A firefighter sprays water to extinguish a wildfire burning organic-rich peatland, which smolders underground and releases dense smoke in Pulang Pisau Regency, in Central Kalimantan province. (AFP/File)

Indonesia battles its most intense wildfires in 11 years across Sumatra, Borneo and Papua as Australia joins waterbombing ops

Indonesia is facing its worst wildfire crisis in 11 years, with extensive areas of land destroyed by fires across Sumatra, Borneo and Papua. Meanwhile, Australia is reportedly set to assist Jakarta in its firefighting efforts by joining ongoing waterbombing operations. The move comes days after a helicopter crashed during a firefighting mission on Borneo, leaving

Democratic Senate candidate Texas state Rep. James Talarico speaks at an election night event in Austin, Texas, Tuesday, Nov. 3, 2026. (AP)

Democratic triumph is a win for bread-and-butter issues

Americans have decided to rein in Donald Trump. Although the final tally is yet to come in, it is clear that Trump and his Republican Party will lose control of both legislative chambers – the House of Representatives and the Senate. Since his re-election in 2024, Trump has had a free hand, as the opposition

Michael, who spoke to an audience in Napa, Calif., said the U.S. manufactured about 1,000 drones under the prior administration.

U.S. Was Unprepared for Drone Warfare, Pentagon’s Emil Michael Says

The Pentagon’s Emil Michael credits Ukraine for doing ‘some incredibly creative things’ with its drone technology in the war with Russia. Michael, who spoke to an audience in Napa, Calif., said the U.S. manufactured about 1,000 drones under the prior administration. The Pentagon’s technology chief said the U.S. had been unprepared for the modern era

TOPSHOT - US President Donald Trump speaks to reporters as the final steel beam (L) begins to be raised at the construction site of the East Wing ballroom at the White House in Washington, DC, on November 4, 2026. Democrats seized control of the US Congress on November 3, capturing the Senate and House of Representatives. The Democratic landslide will give the opposition power to block legislation, launch broad investigations into Trump's administration and thwart his judicial and senior government appointments. (Photo by MANDEL NGAN / AFP) (AFP)

The GOP’s Defeat Was Truly Massive

Both parties agreed on this tumultuous midterm election’s essential point. President Trump wanted voters to “pretend I’m on the ballot.” With his approval at 38%, Democrats happily agreed. TOPSHOT – US President Donald Trump speaks to reporters as the final steel beam (L) begins to be raised at the construction site of the East Wing

China calls the US midterm elections a domestic affair and expects bilateral stability to hold ahead of his next summit with Xi Jinping. (AP)

China keeps faith in Trump as ‘total defeat’ adds new risks

As Chinese netizens pored over the wreckage of the Republican losses in the midterm US elections, the hashtag “Trump Total Defeat” went viral on microblogging platform Weibo, garnering more than 70 million views by Wednesday evening. China calls the US midterm elections a domestic affair and expects bilateral stability to hold ahead of his next

The town of Bussière-Boffy, where police arrested a 34-year-old environmental activist suspected of arson.

France’s Riots Were Fueled by an ‘Ultra Left’ Faction That Lives Off-the-Grid

BUSSIERE-BOFFY, France—A convoy of heavily armed tactical police arrived at dawn last month in this hamlet deep in the French countryside, where cows and horses graze near camper vans belonging to people who lead itinerant, off-the-grid lives. The town of Bussière-Boffy, where police arrested a 34-year-old environmental activist suspected of arson. They broke down the

FILE PHOTO - US President Donald Trump appears through the viewfinder of a camera in San Antonio, Texas, October 7, 2026. (REUTERS FILE)

What markets make of the midterms

IN GEOLOGY, AN earthquake causes a tsunami. In American politics, a blue tsunami is causing an earthquake. In midterm elections on November 3rd the Democratic Party swept all before it. Ruby-red Texas elected a blue senator for the first time in decades and crimson Kansas for the first time in nearly a century. As we

Ukraine's Zelensky Awards Melania Trump Highest State Honour

Ukraine’s Zelensky Awards Melania Trump Highest State Honour

Melania Trump awarded for organising a humanitarian evacuation from a frontline town last week. Ukrainian President Volodymyr Zelenskiy has awarded US first lady Melania Trump a state honour for her role in helping to organise a humanitarian evacuation from a frontline town last week, according to a decree published on Wednesday. The presidential decree, dated

World News Quick Take - Taipei Times

World News Quick Take – Taipei Times

BANGLADESH Wage board to raise pay The garment industry wage board yesterday said it had agreed to raise the minimum wage for workers in the key export sector, following five days of protests and sporadic clashes. The nation is the world’s second-biggest garment exporter behind China, employing more than 4 million people making clothes for

AFP

“Will Kill Trump” Rings Out In Iran After US President’s Party Loses Midterms

A woman held a bright yellow poster above the crowd in central Tehran on Wednesday. It showed US President Donald Trump as a blood-stained bulldog on a leash, held by a horned, devil-like figure resembling Israeli Prime Minister Benjamin Netanyahu. Beneath the drawing, in English and Persian, were the words “Serving the Devil!” Photo Credit:

Israel's Gadi Eisenkot Vows To "Deepen" US Ties If Elected PM

Israel’s Gadi Eisenkot Vows To “Deepen” US Ties If Elected PM

Gadi Eisenkot said he looked forward to working with Trump to “advance our shared security interests. Israeli opposition bloc leader Gadi Eisenkot on Wednesday vowed to strengthen ties with the United States if selected as prime minister, saying he would work with President Donald Trump to stabilise the Middle East. “Under my leadership, we will

Protester holding signs

Why the Local Democracy Service is more important than ever before

From Menai Bridge closures, AI data centre protests and the pressures on the region’s A&E departments, our reporters Dale Spridgeon and Richard Evans hold the region’s authorities to account Hundreds gather in Caernarfon to protest a bid to build a giant AI data centre on the banks of the Menai Strait From crowded A&Es to

Photo of the city council's offices at City Hall, in Charles Street, Leicester.

This is why local journalism still matters in Leicestershire

As Westminster kickstarts plans to shift more money, responsibility, and power away from London and into new regional mayors, scrutinising the local bodies which we trust to deliver our services has never been more important. This week, writers across the country are reminding readers why journalism matters, and today we have the chance to shout

New York City police officers are on duty outside the Lotte Palace Hotel during a United Nations General Assembly leaders reception, late Tuesday, Sept. 22, 2026, in New York. (AP Photo/Julia Demaree Nikhinson)

International Politicians React to Democrats Winning US Midterms

Nov 4 (Reuters) – Governments and politicians around the world reacted to the Democrats winning the US midterm elections, a result that could have major implications for global ⁠trade, ⁠security and energy prices.  Here is a selection of the reactions: SPANISH PRIME MINISTER PEDRO SANCHEZ ON ⁠X “Yesterday, the American people voted against policies that

“Iran was a piece of it,” the president said in a WSJ interview, adding that he didn’t regret launching the war.

Trump acknowledges Iran war is partly to blame for Republican losses

WASHINGTON—President Trump said on Tuesday night that the war in Iran was partially to blame for widespread Republican losses in the midterm elections. But he maintained that he didn’t regret launching the war earlier this year. “Iran was a piece of it,” the president said in a WSJ interview, adding that he didn’t regret launching

‘We are a threat to Putin’: the small Norwegian news outlet with half its staff on Russia’s wanted list | Norway

‘We are a threat to Putin’: the small Norwegian news outlet with half its staff on Russia’s wanted list | Norway

The official newspaper of the Russian government is an unlikely source of recognition for a European news outlet critical of Vladimir Putin and providing sanctuary to exiled Russian journalists. But in May, two days after Russia tested its new intercontinental ballistic missile system nicknamed “Satan II” by Nato, an article in Rossiyskaya Gazeta prompted celebrations

An analysis by The Economist suggests that tenants are increasingly missing payments and turning to costly short-term credit, even as homeowners’ finances remain resilient.

America’s renters are in serious trouble

Jacob ramirez, a 31-year-old operations manager for a café chain, has long struggled to make ends meet. In college he used a credit card to buy textbooks; after graduating, he occasionally did so to pay rent and utility bills. By 2022 he, his wife and their dog were in a one-bedroom flat in Pomona, east

Democratic supporters cheer as midterm voting results are announced at a phone bank and watch party Tuesday.

Five takeaways from democrats’ stunning midterm blowout

WASHINGTON—Voters delivered an astonishing rebuke to President Trump and his party on Tuesday, stripping Republicans of congressional control amid widespread frustrations with the economy and elevating a new class of Democratic lawmakers to power. Democratic supporters cheer as midterm voting results are announced at a phone bank and watch party Tuesday. The backlash was more

0
Would love your thoughts, please comment.x
()
x