Producers at Hong Kong toy fair bet on AI-powered plushies to double sales

Dog and cat plushies powered by artificial intelligence (AI) could help double sales, according to manufacturers at Asia’s largest toy fair in Hong Kong, while some buyers have expressed concerns about using the technology in play items for children.

These hi-tech dolls were among the highlights at the 52nd edition of the Hong Kong Toys & Games Fair, which runs alongside several other trade shows until Thursday at the Hong Kong Convention and Exhibition Centre in Wan Chai.

Vegas Yeung, owner of Aida Tech Limited, said on Monday AI stuffed toys in the shape of dogs or cats had been popular in mainland China in the past year. He was expecting business to double this year as he targeted relatively untapped overseas markets.

“My products used to sell for dozens of Hong Kong dollars and are now going for hundreds,” Yeung said, comparing traditional stuffed toys he produced with those equipped with AI capabilities.

He added that the market for “AI pets” on the mainland was more advanced than overseas, meaning the toys were a few generations ahead of those exported.

The stuffed AI cat would purr when touched, with movable feet, head and tail to interact with the user, which Yeung said tackled the human need for warmth, companionship and being understood, especially for the elderly who live alone.

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