Is it Japan by General Manager Matsuda or Hong Kong by Meat Man? Where should I go for this winter trip?
Manager Matsuda, who delivers various information about Japan through YouTube’s “People’s TV in Osaka,” will introduce Kumamoto in partnership with Yeohae. Here, Kumamoto, a small Japanese city, was selected as a recommended travel destination at the end of the year. To this end, he collaborated with Matsuda, who is well-versed in the local situation in Japan, to the extent that he recently published a travel essay.
Recently, following “Kagoshima” and “Betfu,” the “Kumamoto” episode was released. Kumamoto is famous for travel destinations with plenty of things to enjoy, such as active volcanoes “Aso Mountain” and “Kurokawa Hot Springs.” In this YouTube content, we will introduce hotels recommended by Manager Matsuda to special gourmet foods that can only be tasted in Kumamoto. It will provide a different fun from popular trips to Japan such as Fukuoka, Osaka, and Tokyo.
Here, we have also prepared coupon benefits for travelers going to Kumamoto. By the 13th of next month, Kumamoto-only coupon packs worth a total of 200,000 won will be issued on a first-come, first-served basis. In particular, the “OMO5 Kumamoto by Hoshino” hotel, where Matsuda himself stayed during the trip, offers a 5% plus coupon that can be discounted up to 30,000 won. Magnets and stickers to commemorate Kumamoto’s trip were also prepared for the hotel guests. In addition, accommodations such as the ▲ Mitsui Garden Hotel Kumamoto ▲ Ref Kumamoto by Vessel Hotel ▲ Kumamoto Tokyu Ray Hotel will be presented with a 3% coupon.
Kang Seok-woo, head of the Brand Experience Planning Team 1, said, “As the number of direct flights to small cities in Japan has increased recently, the options for travelers are also diversifying,” adding, “The contents of small city travel collaborated with Yeoreum and Osasa Channel will be a good guide.”
Hong Seok-cheon, a meat man and broadcaster with 1.26 million YouTube subscribers, collaborated with online travel platform Klook and the Hong Kong Tourism Authority to recommend Hong Kong as a year-end destination. The content they planned is a project in which Klook supports all overseas travel expenses so that office workers who are tired of their work due to “emergency annual travel” can go on a refresh vacation. Hong Seok-cheon will visit office-dense areas in Seoul to conduct guerrilla interviews and select office workers who can use annual leave on a near schedule.
In “Emergency Annual Travel Season 1”, which was released in August, five office workers were supported on a trip to Mount Fuji in Japan, and Hong Seok-cheon’s talk and salty stories of office workers gained sympathy from viewers and recorded 1.3 million views on YouTube and SNS.
In ‘Emergency Train Travel Season 2’ with Meat YouTuber Meat Man, he drew a two-night, three-day trip to Hong Kong. Kluck presents Hong Kong episodes three times in total. In the first episode, which was released on the 1st, Hong Seok-cheon and the Meat Man conducted street interviews near Shin Yong-san Station and selected two office workers who could use their annual leave immediately.
The two episodes, which will be released sequentially on the 15th and 22nd, will feature a full-fledged Hong Kong travelogue. Hong Kong is famous for its unique culture and colorful gastronomy where the East and the West coexist, so it is a travel destination where you can enjoy a variety of attractions, food and entertainment.
Office workers who participated in the emergency annual trip will go on Hong Kong’s gourmet experiences, including Ahn Sung-jae’s “Massu Hong Kong,” who appeared in Netflix’s popular entertainment show “Black and White Chef” along with Hong Seok-cheon and Meat Man, who are good at food, “Grand Majestic Sushuan,” where chef Park Eun-young works as a sous chef, and 2024 Michelin Bibgurmang “Chim Chai-ki.”
It will also visit tourist attractions such as the 800m-long “Mid Level Escalator” famous as a filming location for the movie “Junggyeong Forest,” Hong Kong’s flagship street “Soho Street,” and the complex cultural complex “Taikun,” which remodeled the former Hong Kong Central Police Station, court and Victoria Prison. Participants will enjoy a trip to Hong Kong by conveniently booking activities and transportation tickets, as well as products necessary for travel to various tours and hotels through Klook.
Hong Kong’s winter is as clear and cool as Korea’s autumn weather, making it a good place to travel during the upcoming year-end and New Year holidays, said Lee Joon-ho, head of the Korea branch. “We planned this emergency annual travel project with the hope that office workers who are tired of busy work can get out of their daily lives and feel the joy of travel.”
