While global trade dynamics continue to shift, Vietnam is positioned as a key economic growth area. According to the Ministry of Industry and Trade, Vietnam’s GDP growth is projected to reach 8% in 2025, with import-export turnover expected to rise by 7-10% year-on-year. These macroeconomic indicators signal a strong recovery and robust domestic demand for technology products, processed foods, and high-quality consumer goods.
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HKTDC’s representatives at the event. Photo courtesy of HKTDC |
Capturing this market potential, HKTDC, Hong Kong’s statutory trade promotion body with a network of 51 global offices, has confirmed a large-scale presence at the Vietnam Expo from Dec. 4-6, 2025, at the SECC in Ho Chi Minh City.
HKTDC continues to strengthen its engagement with the Vietnamese market through strategic partnerships. Notably, HKTDC is bringing 21 participating companies and 21 brands to the exhibition zone. This initiative underscores HKTDC’s core mission: positioning Hong Kong as Asia’s global business platform and serving as a “super-connector” linking Vietnam with international markets.
At Vietnam Expo 2025, the Hong Kong delegation of 15 companies will showcase not only traditional product categories such as gifts, housewares, and toys, but also key frontier sectors, including digital technologies. This forward-looking approach aligns closely with Vietnam’s new development priorities as the country enters a new growth phase driven by two strategic pillars: the green economy and the digital economy.
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Visitors seeing products.Photo courtesy of HKTDC |
HKTDC’s events hold strategic importance in Vietnam, particularly as the country emerges as a major ASEAN partner for Hong Kong. In the first nine months of 2025, bilateral trade reached a record $49.4 billion, with Vietnam becoming Hong Kong’s third-largest trading partner after mainland China and Taiwan. Vietnam’s exports to Hong Kong surged to $28.9 billion, marking a 79.5% increase year-on-year.
Vietnam Expo 2025 offers Hong Kong enterprises a gateway to a rapidly expanding market, with trade expected to grow 7-10% in 2025. Unlike typical trade fairs, HKTDC’s presence this year emphasizes deeper, more targeted B2B engagements.
Hong Kong businesses increasingly view Vietnam not only as a manufacturing hub but also as a high-potential consumer market. The “Made by Hong Kong” report indicates that over 80% of surveyed Hong Kong manufacturers plan to increase investment in ASEAN markets, especially Vietnam, citing competitive operating costs, a young and fast-growing consumer base, and a wide network of free trade agreements.
At the event at SECC (HCMC), the delegation of 15 Hong Kong enterprises will offer a diverse range of product options across multiple categories.
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HKTDC’s staffs showing Hong Kong’s products and food to the visitors. Photo courtesy of HKTDC |
In addition to exhibition areas showcasing consumer goods and technology solutions, HKTDC will host specialized B2B business matching sessions connecting buyers and Hong Kong enterprises. These sessions are designed to offer market intelligence, trend analysis, and direct collaboration opportunities for SMEs across priority sectors such as electronics and processed foods.
As global supply chains continue to restructure, industry observers highlight this event as a critical opportunity for Vietnam to leverage Hong Kong as a strategic business gateway to expand into international markets.
