The analytics academy aims to help people learn about Google’s measurement tools that can help them grow their business through intelligent data collection and analysis. The website has a variety of Free IT Certifications courses to offer like Google analytics for a beginner is a course which will teach you the basic features of Google analytics and includes how you can create an account and then implement tracking code. Then you will learn to analyze basic reports and then learn to set up goals and campaign tracking. Similarly, there’s another course named advanced Google analytics that will help you learn about the advanced features that include data collection, processing, and configuration process.

Then you will learn about more complex analysis and marketing tools. Similarly, Google analytics for power users is a Free IT Certification course that will help you learn and practice actionable analysis to track business performance and then identify the areas for business improvement. Thus, these and many more courses can be found at the analytics academy to enroll in.