Overview of the Market

The Europe refurbished and used mobile phones market is witnessing robust growth, underpinned by the region’s surging demand for affordable, high-quality smartphones and an increasing awareness of environmental sustainability. According to Persistence Market Research, the market is forecasted to expand significantly from USD 24,430.9 million in 2025 to USD 47,161.8 million by 2032, representing an impressive CAGR of 11.5%. This growth is being fueled by rising consumer demand for cost-effective alternatives to brand-new smartphones, the emergence of certified refurbishment programs, and the increasing impact of EU policies aimed at reducing e-waste and promoting a circular economy.

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Leading the segment are refurbished phones, accounting for a major share, thanks to rigorous quality control, affordability, and growing consumer trust. Regionally, Western Europe remains the front-runner, commanding a 65.9% share due to its strong purchasing power, mature smartphone ecosystem, and increasing awareness about sustainability and e-waste reduction.

✦ Key Highlights from the Report

✦ The European refurbished and used mobile phone market is set to hit USD 47,161.8 million by 2032, growing at a CAGR of 11.5%.

✦ Western Europe is projected to dominate the regional landscape, accounting for over 65.9% of the total market share by 2025.

✦ The mid-priced segment ($200-$500) is expected to grow at 14.7% CAGR, driven by rising demand for affordable flagship models.

✦ Trade-in and certified refurbishment programs by Apple, Samsung, and other OEMs significantly strengthen consumer trust and sales.

✦ E-commerce platforms like Back Market and Swappie are streamlining refurbished device accessibility across the European market.

✦ The “Right to Repair” legislation is poised to enhance product longevity and stimulate the availability of refurbished phones.

Market Segmentation

The Europe refurbished and used mobile phones market is segmented by product type, price range, and sales channel. Refurbished smartphones constitute the largest market share, as consumers increasingly favor certified, pre-owned devices that undergo stringent testing and repairs. These products often include warranties, making them a trusted choice over unverified second-hand alternatives. Used phones, while slightly cheaper, appeal to more price-sensitive buyers but lag behind in terms of consumer trust due to the “as-is” purchase nature.

Price range also plays a pivotal role, with the mid-priced segment ($200-$500) outpacing others in terms of growth. The appeal lies in obtaining premium models such as Apple iPhones or Samsung Galaxy devices at substantial discounts compared to new ones. Trade-in programs initiated by OEMs ensure a consistent supply of high-quality devices into the refurbishment pipeline, further fueling this segment’s expansion.

Sales channels are evolving, with e-commerce gaining the lion’s share of market transactions. Platforms like Amazon, eBay, Back Market, and Swappie offer wide-ranging inventories, buyer protection policies, and comparison tools, helping to enhance buyer confidence and purchase convenience.

Regional Insights

Western Europe stands as the dominant player in the European refurbished and used mobile phones market, driven by an eco-conscious population, strong trade-in culture, and higher disposable income. Countries like Germany, the UK, France, and the Netherlands lead the adoption of refurbished phones as consumers look to balance cost-effectiveness and sustainability.

Central and Eastern Europe are emerging as strong growth pockets, particularly in Russia and Belarus, where economic conditions, import restrictions, and international sanctions have prompted consumers to pivot toward refurbished and used phones. These markets are bolstered by expanding online and offline distribution channels, making refurbished devices more accessible to a growing tech-hungry population.

Market Drivers

A major catalyst propelling the Europe refurbished and used mobile phones market is growing environmental consciousness, particularly surrounding the e-waste crisis. The European Union’s Waste Electrical and Electronic Equipment (WEEE) Directive has been pivotal in fostering responsible recycling and device reuse, aligning both manufacturers and consumers with a circular economy mindset. Additionally, the soaring costs of new flagship smartphones have amplified consumer interest in refurbished alternatives, which offer comparable features at substantially lower prices. Trade-in and certified refurbishment programs introduced by Apple, Samsung, and other tech giants have added another layer of credibility, cementing consumer trust in the refurbished ecosystem.

Market Restraints

Despite strong growth drivers, the refurbished and used mobile phones market faces challenges, particularly the widespread issue of counterfeit products. The European Commission reports that counterfeit electronics represent a significant share of the illicit goods entering the EU, casting a shadow over consumer confidence in the second-hand smartphone ecosystem. The influx of fake devices, especially through unregulated online marketplaces, has raised concerns around device quality, safety, and data security, restraining the overall market potential.

Market Opportunities

The rise of manufacturer-backed refurbishment programs and subscription-based mobile phone services is unlocking new opportunities for growth in the European market. OEMs like Apple and Samsung have set new benchmarks for quality assurance by offering certified refurbished devices complete with warranty support. At the same time, emerging models like smartphone leasing or subscription services, pioneered by companies such as Grover, Recommerce, and Fairphone, enable cost-effective access to premium devices without long-term ownership commitments. These developments, combined with the EU’s “Right to Repair” regulations, are likely to foster a more sustainable and consumer-friendly mobile phone ecosystem in Europe.

# Frequently Asked Questions (FAQs)

How Big is the Europe Refurbished and Used Mobile Phones Market?

Who are the Key Players in the Europe Refurbished and Used Mobile Phones Market?

What is the Projected Growth Rate of the Market?

What is the Market Forecast for Europe Refurbished and Used Mobile Phones Market for 2032?

Which Region is Estimated to Dominate the Industry through the Forecast Period?

Company Insights

• Apple

• Samsung

• Huawei

• Google

• Xiaomi

• Back Market

• Swappie

• Recommerce

• Rebuy

• Fairphone

• Vodafone

• Deutsche Telekom

Recent Developments:

Apple expanded its European certified refurbished program in early 2024, offering the latest iPhone models at discounted rates across Germany, France, and the UK.

Back Market secured a new funding round worth $510 million to expand its refurbishment capabilities and logistics network across Western and Eastern Europe.

Conclusion

The Europe refurbished and used mobile phones market is poised for exceptional growth, driven by a combination of environmental consciousness, affordability, and regulatory support. As the market matures, the shift from a linear to a circular economy is likely to deepen, influencing consumer purchasing behavior and manufacturer business models. With Western Europe continuing to dominate and Central and Eastern Europe emerging as new frontiers, refurbished mobile phones are cementing their role as a sustainable, cost-effective, and reliable alternative to new devices, offering benefits that align both with modern consumers’ expectations and global sustainability goals.

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