Amazon is reportedly working on making a new phone, because it went so well last time


  • Amazon reportedly has plans for another smartphone
  • The original Fire Phone launched in 2014
  • AI and shopping are said to be central to the new device

You’d be forgiven for not remembering the Amazon Fire Phone, as it launched in June 2014 and lasted just a year or so before production ceased and sales were discontinued. Well, it appears that Amazon fancies another crack at the smartphone market.

According to Reuters, a device with the codename ‘Transformer’ is in development at Amazon — although it’s not clear from the inside sources speaking to Reuters when this phone might see the light of day or how much it could cost.

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