Hong Kong sits at the forefront of fashion innovation, with its vibrant community of designers and creatives who are helping to redefine the industry with sustainability, creativity and rich cultural narratives.

Each of the designers remains committed to not only elevating style but also addressing major environmental challenges. The dynamic talents of local fashion designers are highlighted in transforming the use of sustainable materials and integrating artistic philosophies. Moreover, each of the designers is making strides to shape a future where fashion and ecological responsibility go hand in hand.

Here, Fairchild Studio takes a look at 10 creatives’ work, which reflects the rich tapestry of Hong Kong’s cultural heritage and their forward-thinking approach to fashion.

Chan Brun

Chan Brun is the founder of Röyksopp Gakkai and a graduate of the Hong Kong Polytechnic University, who specializes in knitwear and technology. Brun has worked with the likes of Fujifilm, Shu Uemura, Hong Kong Tourism Board, Hong Kong Repertory Theatre, Adidas and Nike. Establishing her brand in 2014, the designer focuses on storytelling. European kidswear from the 18th and 19th centuries, minimalism, weird-cuteness and showcasing the stages of a teenage girl moving into adulthood define Röyksopp Gakkai.

For its “citta-matra” (or “consciousness only” in Sanskrit) collection, Röyksopp Gakkai took inspiration from a 1990s manga series titled “Hime-chan’s Ribbon.” Brun collaborated with artist Han Teng to create the dreamy collection. An eclectic range of fabrics, including patchwork of vintage handkerchiefs, crochet fabrics, blankets, printed mesh fabrics and tapestries were woven with Han’s illustrations. The signature styles of Röyksopp Gakkai were reimagined with smock dresses and A-line shorts while paying homage to the outfits worn by the Hime-chan in the comic book, with its varsity jackets and pleated skirts.

Jasmine Cheuk

As the founder of Fab.flow, Jasmine Cheuk is a sustainable womenswear fashion designer and was part of the Global Denim Talent Programme (GDTP) for the Hong Kong Denim Festival in 2024; she also showcased her work at the Kingpins Show in New York. Cheuk’s design practice emphasizes advanced circular fashion and sustainable production, with a major impact on Hong Kong’s fashion scene. She is looking to lead sustainable fashion by leveraging the GDTP to expand her brand globally and advocate for a regenerative denim future.

Fab.flow’s latest denim collection “means” was a finalist in the YDC 2025 and is aiming for the second round of the GDTP. Cheuk’s brand explores creativity and actively seeks out earth-caring design solutions through reimagining design and creating sustainable fashion. The brand said it reenvisions engaging with the body and approaches its yet-to-be-named aesthetics through deconstruction and reassembly. Fab.flow embraces surprise via experimentation and discovering and redefining the brand’s fashion language through its creative process.

Tiger Chung Ka Ching

Tiger Chung Ka Ching is one of the cofounders of Tigers Trolling and a graduate of Nottingham Trent University with a bachelor’s in fashion design. She is the first designer to win both the global and Hong Kong titles at the 2024 Redress Design Award. With a dedication to building a refined and independent brand, Tigers Trolling balances both market appeal with artistic integrity to ensure her pieces showcase her style, are commercially successful and sustain innovation as a critique on modern consumerism and elitism.

The 2025 YDC champion collection “Bior” is a pun on a classic fashion brand. Bootleg design techniques are fused with rugged elements of grassroots street life. The subversion of traditional fashion narratives prompts viewers to examine class and aesthetics. Taking inspiration from observing the rawness of Ma Tei’s Temple Street, the collectionmerges haute couture tailoring with the roughness of grassroots life. Capturing the dynamics of laborers, with a reimaging of fan covers as ornate hats, the texture of plastic bags is recreated, incorporating the clashing of neon lights to express both the vitality and desolation of street life.

Tiger Chung Tsz Ho

As the cofounder of Tigers Trolling, Tiger Chung Tsz Ho is a graduate of Nottingham Trent University and Hong Kong Design Institute. He’s established a strong industry presence with accolades in major design competitions, including the Hong Kong Young Fashion Designers’ Contest (YDC) in 2023 for his collection “Whispers From the Nomad,” which fused nomadic culture with folk-horror aesthetics. Ho was also named the Rising Talent for the Redress Design Award that same year — with a spotlight on his sustainable fashion and upcycling. For his collection “Rager,” he was the overall champion at the YDC in 2024.

Inspired by musical festival culture, his design practice is rooted in the expression of haute couture craftsmanship by constructing rich visual narratives and deconstructed techniques with surreal and absurdity coexisting.

Caroline Hú

Caroline Hú is a graduate of Central Saint Martins with a bachelor’s in womenswear design and a master’s degree in fashion from Parsons School of Design. Since launching her eponymous brand, now named Reverie by Caroline Hú, she has earned widespread industry recognition for her work. She was a finalist for the ITS Contest in Italy in 2018 and, in 2019, was shortlisted for LVMH’s Young Designer Awards.

Best known for transmitting moving and profound life experiences to audiences through her haute couture designs and craftsmanship, she merges beauty and the pursuit of romance by bringing visual imagination to life. She is also an advocate for women’s independence, awareness and freedom. Her theatrically designed long gown is now part of the permanent collection at the Metropolitan Museum of Art, she is a regular on the Paris Fashion Week calendar and her brand is available in more than 10 select retail outlets globally.

Jasmine Leung and Davis Tong

As founders of The Chaos, Jasmine Leung and Davis Tong merge art, culture and philosophy to help redefine eco- fashion. The brand is built on Leung’s 2023 Redress collection — challenging stereotypes in sustainability and creating fluid and gender-blurring silhouettes.

Their exhibition piece explores how the rise of digital tech and artificial intelligence transforms human life, work and entertainment — which creates a “third paradise” where society increasingly inhabits a virtual space. Drawing on the idea that everything is fleeting, it reflects a shift from the physical to the spiritual to allow more space for nature, which doesn’t exist in the virtual realm.

Max Tsang

Max Tsang is the founder of IP-Axis Industrial Studio; he is a graduate of Nottingham Trent University. He later went on to intern at the U.K. fashion brands Feng Chen Wang and Monad. With the establishment of his brand, he focuses on functional design and its futuristic sci-fi aesthetic.

Centered around the idea of futuristic workwear, the brand IP-Axis Industrial Studio blends ergonomic design, high- performance fabrics and character-driven narratives to create wearable experiences that are simultaneously functional and visually compelling. Moreover, the philosophy of the brand is to create clothing that adapts to diverse environments and provides long-lasting comfort and caters to the needs of creators, engineers, designers and other forward-thinking professionals.

Natacha Van

As the founder of her eponymous brand, Natacha Van’s heritage is a cornerstone of her brand’s identity and the aesthetic of her designs — a multicultural blend of Cambodian, French and Chinese. As a graduate from both Central Saint Martins and London College of Fashion, Van launched her brand and has shown her collections at New York, London, Milan and Paris fashion weeks. With recurring themes in her work of fairy tales and drawing inspiration from diverse myths and stories, she looks to educate and inspire by encouraging engagement with society issues.

Merging nature with elegance, Van views fashion as an architecture of the body and immerses her work in Southeast artisanal traditions, with garments that shape silhouettes and the wearer’s emotions. She works with luxury deadstock fabrics and upcycles vintage textiles to design for longevity. With an East meets West philosophy, her exhibition piece “Eternal Blossom” was crafted from layers of floating fabric with intricate 3D floral embroideries of petals and stems to create an eternal spring.

Kit Wan

After attending the Amsterdam Fashion Institute, Hong Kong Polytechnic University for his bachelor’s degree and the Oslo National Academy of the Arts for his master’s degree, Kit Wan launched his eponymous brand, Kit Wan Studios. Based in both Hong Kong and Oslo and working as a fashion designer and visual artist, his studio has collaborated with Apple, Epson, Lenovo and Samsung and has been featured on stages such as at Eurovision and the Grammys.

Kit Wan Studios focuses on the interaction between humans and technology — and draws inspiration from mechanical aesthetics, manga and sci-fi subcultures. His brand creates abstract realities through costumes, multimedia installations, 3D graphics and sound design.

Nigi Wang

With a specialty in custom-made celebrity costumes, Nigi Wang founded his brand Ginigiwang in 2015. He won the Designer of the Year award at the China Southern Fashion Festival. With a dedication to combining the Renaissance with a modern aesthetic, his design ethos embodies fashion futurism, technology and cultural heritage.

Within his design practice, Wang draws on the old-world dark elegance of Western Europe and its Gothic-inspired collections. For singer Faouzia on the show, “The Next Singer,” the gown created was an interpretation of understated luxury with its black and gold color hues.

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